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Meta Q2 2026 Earnings Presentation

18 diapositives

Meta's Q2 2026 earnings presentation — an 18-slide quarterly deck covering total revenue of $60.8 billion (up 28% year over year), advertising revenue of $59.4 billion split by user geography, Family of Apps and Reality Labs segment results, an operating margin that fell to 31% as research and development rose to 36% of revenue, net income of $15.8 billion and diluted EPS of $6.18, capital expenditures that nearly doubled to $31.1 billion in the quarter, Family daily active people of 3.60 billion, average revenue per person of $16.86, and a free cash flow reconciliation that lands at $784 million.

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Description

Sujet principal

Meta's Q2 2026 earnings presentation — an 18-slide quarterly deck covering total revenue of $60.8 billion (up 28% year over year), advertising revenue of $59.4 billion split by user geography, Family of Apps and Reality Labs segment results, an operating margin that fell to 31% as research and development rose to 36% of revenue, net income of $15.8 billion and diluted EPS of $6.18, capital expenditures that nearly doubled to $31.1 billion in the quarter, Family daily active people of 3.60 billion, average revenue per person of $16.86, and a free cash flow reconciliation that lands at $784 million.

Avantages clés

  • A complete real-world earnings deck with nine quarters of history on every single chart — the long-series format analysts prefer
  • Shows how to present a margin compression story honestly instead of leading with the revenue number and stopping there
  • Demonstrates small-multiple charts: five regions of ad impressions or price per ad on one slide without crowding
  • Segment reporting and expense structure in two dense but readable tables
  • Every one-off tax item footnoted on the slide where it distorts the number, with the excluding-this figure spelled out
  • Editable PowerPoint, so the nine-quarter chart structure can be reused with your own data

Public cible

  • Investor relations teams preparing quarterly earnings materials
  • CFOs and finance leads presenting results to boards and investors
  • Equity analysts and investors tracking Meta's ad business and AI capex
  • FP&A and corporate finance professionals building reporting packs
  • Finance and MBA students studying public company reporting
  • Presentation designers looking for a restrained monochrome financial template

Cas d'utilisation

  • Template for a quarterly earnings presentation with multi-quarter trend charts
  • Reference for small-multiple chart layouts in financial reporting
  • Teaching material for segment reporting, effective tax rate and free cash flow reconciliation
  • Source for Meta's Q2 2026 revenue, margin, capex and user metrics
  • Design reference for a single-colour, high-density financial deck

Propositions de valeur uniques

  • Nine quarters on every chart — the trend is the argument, not a single bar
  • One colour does all the work: dark slate bars on white, with tints only where a stack needs separating
  • The uncomfortable numbers are on the same slides as the good ones — R&D at 36% of revenue sits next to record revenue
  • Footnotes quantify each one-off tax item and state what the metric would have been without it
  • Original source file from Meta's investor relations site, converted to editable PowerPoint

Pages de diapositives (18)

Vue détaillée de chaque page de diapositive, incluant la mise en page, le contenu clé et les éléments visuels.

Page 1
title slide

Meta Earnings Presentation Q2 2026

Contenu

Cover slide for Meta's second quarter 2026 earnings presentation, with the investor relations site address in the lower left.

Structure de la mise en page

White field with a two-line title set left of centre in a light dark-slate weight; 'investor.atmeta.com' in small type at the bottom left; the Meta infinity mark and wordmark at the bottom right. No rules, no colour blocks.

Éléments visuels clés

  • white ground
  • two-line left-aligned title
  • Meta infinity wordmark
  • URL in the footer
Page 2
financial chart

Advertising Revenue by User Geography

Contenu

Advertising revenue of $59,363 million in Q2 2026, up from $46,563 million a year earlier, broken into US & Canada $26,337M, Europe $14,085M, Asia-Pacific $10,847M and Rest of World $8,094M. A footnote explains that revenue by user geography is apportioned by the estimated location of the user, which differs from the geographic disaggregation in the financial statements.

Structure de la mise en page

Nine stacked columns, one per quarter from Q2'24 to Q2'26, in four tints of slate from dark (US & Canada) at the base to near-white (Rest of World) at the top. Every segment value is printed inside its band and the column total in bold above. Legend at the right, methodology footnote across the bottom.

Éléments visuels clés

  • nine stacked columns
  • four-tint monochrome stack
  • every segment labelled in place
  • bold totals above each column
Page 3
financial chart

Revenue by User Geography

Contenu

Total revenue of $60,801 million in Q2 2026 against $47,516 million in Q2 2025, split US & Canada $26,816M, Europe $14,296M, Asia-Pacific $11,164M and Rest of World $8,525M — the same geography view as the previous slide, but including Other revenue as well as advertising.

Structure de la mise en page

Identical stacked-column construction to slide 2, deliberately so: the reader compares the two slides band by band without re-learning the chart.

Éléments visuels clés

  • nine stacked columns
  • layout repeated from the previous slide
  • bold totals
  • same legend and footnote placement
Page 4
financial table

Segment Results

Contenu

Nine-quarter segment table. Q2 2026: Advertising $59,363M, Other $1,007M, Family of Apps revenue $60,370M, Reality Labs revenue $431M, total revenue $60,801M. Below it, Family of Apps operating income $23,394M, Reality Labs operating loss $(4,619)M, total income from operations $18,775M and an operating margin of 31% — down from 43% in Q2 2025 and from 41% in Q1 2026. A footnote defines the two reportable segments.

Structure de la mise en page

Two stacked tables sharing one set of nine quarter headers. Alternating grey and white rows for the components; subtotal and total rows reversed out in dark slate with white type; the operating margin row set as the final dark band.

Éléments visuels clés

  • nine-column table
  • reversed-out total rows
  • alternating row shading
  • negative Reality Labs figures in parentheses
Page 5
financial chart

Expenses as a Percentage of Revenue

Contenu

Expense structure across nine quarters. In Q2 2026: cost of revenue 19%, research and development 36%, marketing and sales 6%, general and administrative 9% — research and development up from 27% in Q2 2025 and 31% in Q1 2026, which is the single largest driver of the margin change on the previous slide.

Structure de la mise en page

Nine stacked columns in the same four-tint slate palette, each band labelled with its percentage. Columns are not normalised to the same height, so the total expense burden is visible as column height — the Q2'26 column is visibly the tallest in the series.

Éléments visuels clés

  • percentage labels inside every band
  • columns of unequal height
  • tallest column at the right
  • four-part expense legend
Page 6
financial table

Effective Tax Rate

Contenu

Nine-quarter tax table. Q2 2026: income before income taxes $18,756M, provision for income taxes $2,908M, effective tax rate 16%. Two footnotes explain the outliers in the series — a one-time non-cash charge of $15.93 billion in Q3 2025 related to the One Big Beautiful Bill Act, which pushed the reported rate to 87% against 14% excluding it, and an $8.03 billion benefit in Q1 2026 from U.S. Corporate Alternative Minimum Tax transitional relief under Treasury Notice 2026-7, which produced a reported rate of (23%) against 14% excluding it.

Structure de la mise en page

Three-row table with nine quarter headers, two grey data rows and the effective tax rate row reversed out in dark slate. Superscript markers on the two affected headers tie to the footnotes at the bottom.

Éléments visuels clés

  • reversed-out rate row
  • superscript footnote markers in the headers
  • negative rate in parentheses
  • two-paragraph footnote block
Page 7
financial chart

Net Income

Contenu

Net income of $15,848 million in Q2 2026, against $18,337 million in Q2 2025 and $26,773 million in Q1 2026. The series includes the $2,709 million trough in Q3 2025, footnoted as reflecting the $15.93 billion one-time tax charge — without which net income would have been $18.64 billion — and the Q1 2026 peak, footnoted as including the $8.03 billion tax benefit, without which it would have been $18.74 billion.

Structure de la mise en page

Nine plain dark-slate columns with a value label above each, no axis lines and no gridlines. Two footnotes at the bottom carry the adjusted figures.

Éléments visuels clés

  • nine single-colour columns
  • value label above every bar
  • visible trough and peak from tax items
  • two explanatory footnotes
Page 8
financial chart

Diluted Earnings Per Share

Contenu

Diluted EPS of $6.18 in Q2 2026, against $7.14 in Q2 2025 and $10.44 in Q1 2026. Footnotes mirror the net income slide: the Q3 2025 figure of $1.05 would have been $7.25 without the one-time tax charge, and the Q1 2026 figure of $10.44 would have been $7.31 without the tax benefit.

Structure de la mise en page

The net income chart repeated in per-share terms — nine dark columns, labels above, two footnotes below, identical spacing.

Éléments visuels clés

  • nine single-colour columns
  • dollar-and-cents labels
  • same shape as the preceding net income chart
  • adjusted figures in the footnotes
Page 9
financial chart

Capital Expenditures

Contenu

Capital expenditures of $31,078 million in Q2 2026 against $17,012 million in Q2 2025, and $50,918 million year to date in 2026 against $30,704 million in 2025 — roughly a doubling on both bases. A footnote states that capital expenditures comprise purchases of property and equipment and principal payments on finance leases.

Structure de la mise en page

Four columns in two pairs, each pair labelled by a pale grey band beneath the axis reading 'Quarterly' and 'YTD'. Values above each column; no legend needed.

Éléments visuels clés

  • two grouped pairs of columns
  • grey grouping bands under the axis
  • only four bars on the slide
  • definition footnote
Page 10
metrics chart

Family Daily Active People (DAP)

Contenu

Family daily active people of 3.60 billion in Q2 2026, up from 3.48 billion a year earlier, with a dip to 3.56 billion in Q1 2026 footnoted as driven by internet disruptions in Iran — largely restored in the second quarter — and a restriction on access to WhatsApp in Russia. Two further paragraphs define DAP and describe the estimation methodology.

Structure de la mise en page

Nine dark columns on a truncated axis so the small quarter-to-quarter movements are readable, values above each bar, and three blocks of explanatory text filling the lower third of the slide.

Éléments visuels clés

  • truncated axis
  • nine near-equal columns
  • single superscript on one quarter label
  • heavy methodology text block
Page 11
metrics chart

Family Average Revenue per Person (ARPP)

Contenu

Family average revenue per person of $16.86 in Q2 2026, up from $13.65 in Q2 2025, with the usual Q1 seasonal dip visible at $15.66. A footnote defines ARPP as Family of Apps revenue for the quarter divided by the average of DAP at the beginning and end of the quarter.

Structure de la mise en page

Nine dark columns with dollar labels above, a single-line definition footnote, and no legend — the simplest chart in the deck.

Éléments visuels clés

  • nine columns
  • dollar labels above each bar
  • visible Q1 seasonality
  • one-line definition
Page 12
small multiples

Ad Impressions Delivered YoY Percentage Change

Contenu

Year-over-year ad impression growth for five quarters, shown for five geographies: worldwide 11%, 14%, 18%, 19%, 14%; US & Canada 9%, 8%, 13%, 13%, 9%; Europe 6%, 9%, 13%, 17%, 13%; Asia-Pacific 16%, 23%, 24%, 23%, 17%; Rest of World 7%, 9%, 14%, 17%, 12% — Q2 2026 being the last value in each series.

Structure de la mise en page

Five small-multiple charts on one slide, arranged three across the top and two below, each with five columns, its own baseline and a grey caption band naming the geography. Identical axis treatment lets the reader scan across regions.

Éléments visuels clés

  • five small-multiple charts
  • grey caption bands
  • percentage labels above each bar
  • consistent scale across panels
Page 13
small multiples

Average Price Per Ad YoY Percentage Change

Contenu

Year-over-year change in average price per ad over five quarters: worldwide 9%, 10%, 6%, 12%, 12%; US & Canada 11%, 13%, 9%, 14%, 20%; Europe 17%, 19%, 12%, 19%, 10%; Asia-Pacific 2%, 1%, (2)%, 5%, 1%; Rest of World 15%, 20%, 15%, 18%, 21%. Asia-Pacific is the one panel that crosses below zero.

Structure de la mise en page

The same five-panel small-multiple grid as the previous slide, so impressions and pricing can be read against each other panel by panel. The Asia-Pacific panel carries a negative bar below its baseline.

Éléments visuels clés

  • five-panel grid matching the previous slide
  • one negative bar in parentheses
  • grey geography captions
  • methodology footnote
Page 14
section divider

Appendix

Contenu

Section divider marking the start of the appendix.

Structure de la mise en page

White slide with the single word 'Appendix' set left of centre in the same weight as the cover title, and the Meta wordmark at the bottom right.

Éléments visuels clés

  • single word on a white field
  • left-aligned like the cover
  • Meta wordmark bottom right
  • no other content
Page 15
financial table

Free Cash Flow Reconciliation

Contenu

Nine-quarter reconciliation. Q2 2026: net cash provided by operating activities $31,862M, less purchases of property and equipment $30,116M, less principal payments on finance leases $962M, giving free cash flow of $784M — down from $8,549M in Q2 2025 and $12,386M in Q1 2026. A footnote sets out the limitations of free cash flow as a non-GAAP measure.

Structure de la mise en page

Four-row table across nine quarters: three grey data rows with two-line row labels, and the free cash flow row reversed out in dark slate. The non-GAAP caveat runs across the bottom in small type.

Éléments visuels clés

  • reversed-out free cash flow row
  • two-line row labels
  • nine quarter columns
  • non-GAAP limitations footnote
Page 16
disclosure text

Limitations of Key Metrics and Other Data — Family Metrics

Contenu

Text-only appendix page explaining how DAP and ARPP are calculated, the judgment involved, why estimates differ from third-party figures, and the roughly 3% error margin Meta estimates on worldwide DAP.

Structure de la mise en page

Four paragraphs of justified body text under a bold subheading, filling the upper two-thirds of an otherwise empty white slide.

Éléments visuels clés

  • justified body text
  • bold subheading
  • no graphics
  • white ground with generous lower margin
Page 17
disclosure text

Limitations of Key Metrics and Other Data — Violating Accounts and User Geography

Contenu

Continuation of the disclosure: the machine learning models behind DAP estimates, reduced data signals for encrypted products such as WhatsApp, the estimate that less than 5% of worldwide DAP consisted solely of violating accounts in Q4 2025 after a methodology update, and the limits of inferring user geography from IP address and self-disclosed location.

Structure de la mise en page

Three justified text blocks with a bold 'User Geography' subheading introducing the last one. Same typographic treatment as the previous page.

Éléments visuels clés

  • justified body text
  • mid-page bold subheading
  • no graphics
  • continuation of the previous page
Page 18
closing slide

Meta Earnings Presentation Q2 2026

Contenu

Closing slide, identical to the cover.

Structure de la mise en page

The cover repeated exactly — two-line title left of centre, investor.atmeta.com at the bottom left, Meta wordmark at the bottom right.

Éléments visuels clés

  • identical to slide 1
  • two-line title
  • URL footer
  • Meta wordmark

Questions fréquemment posées

Questions courantes sur cette diapositive et le contenu de présentation sous-jacent.

What do I get when I download this?

The full 18-slide Meta Q2 2026 earnings presentation as both PDF and editable PowerPoint, plus a page-by-page preview. The PPTX keeps charts and tables as editable objects so you can substitute your own figures.

Is this the official Meta deck?

Yes. The PDF is the file Meta published on investor.atmeta.com alongside its Q2 2026 results. The PowerPoint was converted from that PDF for editing convenience — check any layout you plan to reuse, since conversion is not always pixel-perfect.

Revenue grew 28% — why did operating margin fall to 31%?

Slide 5 answers it directly. Research and development rose to 36% of revenue in Q2 2026 from 27% a year earlier, while the other three expense lines barely moved. Total income from operations was $18,775 million against $20,441 million a year earlier, despite $13.3 billion more revenue.

Why do net income and EPS swing so wildly across the quarters?

Two one-off tax items, both footnoted in the deck. Q3 2025 carried a one-time non-cash charge of $15.93 billion tied to the One Big Beautiful Bill Act, dropping net income to $2.7 billion. Q1 2026 carried an $8.03 billion benefit from Corporate Alternative Minimum Tax transitional relief, lifting it to $26.8 billion. Excluding both, the underlying figures were $18.64 billion and $18.74 billion.

What is happening with capital expenditures?

They nearly doubled: $31.1 billion in the quarter against $17.0 billion a year earlier, and $50.9 billion year to date against $30.7 billion. That is what drives free cash flow down to $784 million on slide 15, even though operating cash flow rose to $31.9 billion.

Can I use this as a template for my own earnings deck?

It is one of the better templates for a data-heavy quarter. The pattern is worth copying: nine quarters on every chart, one metric per slide, small multiples when you need to show the same metric across five regions, and a footnote quantifying every one-off item rather than a non-GAAP headline.

What makes the design work?

A single dark slate against white, with three lighter tints reserved for stacked bands. No gridlines, no axis clutter, value labels printed directly on the bars, and total rows reversed out in the tables so the eye finds them without bold type. It reads at a glance and photographs well in a research note.

Which periods does the data cover?

Most charts run nine quarters, Q2 2024 through Q2 2026. The two ad-metric small-multiple slides show five quarters, Q2 2025 through Q2 2026. Meta's fiscal year matches the calendar year, so Q2 2026 is the quarter ended June 30, 2026.

Sources et lectures complémentaires

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