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Strategy Q2 2026 Financial Results Presentation

86 슬라이드

Strategy (formerly MicroStrategy) Q2 2026 Financial Results — an 86-page earnings presentation delivered July 30, 2026, covering quarterly financials, the company's 843,775 BTC treasury, its Digital Credit Capital Framework, and the STRC preferred security

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주요 주제

Strategy (formerly MicroStrategy) Q2 2026 Financial Results — an 86-page earnings presentation delivered July 30, 2026, covering quarterly financials, the company's 843,775 BTC treasury, its Digital Credit Capital Framework, and the STRC preferred security

주요 이점

  • •A complete, real-world earnings deck from the largest corporate bitcoin holder — 86 pages spanning financial results, capital markets strategy, product narrative, Q&A and a full definitional appendix
  • •Shows how to present a loss-making quarter honestly: operating income of $(8.3)B and EPS of $(24.45)/sh are stated plainly on one table, then explained with dedicated bridge pages
  • •A masterclass in the metric-bridge layout — two waterfall pages ($2.0B decline in Q2, $5.1B increase QTD Q3) turn a balance-sheet swing into a five-bar story anyone can follow
  • •Demonstrates a dark-theme financial template that stays legible at 86 pages: black ground, white Helvetica-style headings, amber accents reserved exclusively for bitcoin figures
  • •Includes 14 appendix pages of KPI definitions and legal qualifications — the part most decks omit and most regulators ask for

대상 청중

  • •Investor relations and finance teams preparing quarterly earnings decks
  • •CFOs and corporate treasurers presenting a non-standard balance sheet to public markets
  • •Equity and credit analysts studying how Strategy frames bitcoin-backed capital structure
  • •Founders and operators building an investor deck around a single defining asset or thesis
  • •Presentation designers looking for a proven dark-theme data template that scales past 80 pages

사용 사례

  • •Quarterly earnings presentation for a public company
  • •Capital markets / treasury strategy briefing to the board or investors
  • •Credit investor roadshow deck for a preferred or fixed-income issuance
  • •Template reference for KPI definition appendices and safe-harbor pages
  • •Teaching material for how bitcoin treasury companies report and are analyzed

고유한 가치 제안

  • •Three named speakers own three distinct sections — CFO Andrew Kang on results, CEO Phong Le on capital markets, Founder Michael Saylor on products — each opening with a full-bleed divider so the audience always knows who is talking
  • •Invents and then rigorously defines a private metric vocabulary (BPS in Sats, BTC Yield, Amplification, BTC Rating, BTC Floor ARR, mNAV) and backs every term with an appendix page
  • •Pairs promotional pages with risk pages on purpose: an extreme-downside stress test at a $4K bitcoin price sits eleven pages into the deck, not buried at the end
  • •Uses ownership and liquidity data to preempt the obvious objection — two pages argue the company's own bitcoin sales are 'a rounding error' in market liquidity
  • •The densest capital-structure table in the set runs instrument by instrument with duration, BTC Rating, BTC Risk, credit spread and spread premium in eight columns

슬라이드 페이지 (86)

레이아웃, 주요 콘텐츠 및 시각적 요소를 포함한 각 슬라이드 페이지의 상세 보기.

페이지 1
title slide

Q2 2026 Financial Results

콘텐츠

Title slide dated July 30, 2026, naming the quarter and the report type over a black field with the Strategy wordmark.

레이아웃 구조

Full-bleed black cover; date line above a two-line title set flush left; copyright footer.

주요 시각적 요소

  • •Strategy ₿ wordmark
  • •large white sans-serif title
  • •date stamp
페이지 2
legal disclaimer

Safe Harbor Statement

콘텐츠

Forward-looking statement disclaimer noting that results may differ materially due to bitcoin price fluctuations and the risk factors in SEC filings.

레이아웃 구조

Single dense text block under a bold heading; no graphics.

주요 시각적 요소

  • •justified paragraph text
  • •page number
  • •section heading
페이지 3
section divider

Financial Results — Andrew Kang

콘텐츠

Section divider introducing the CFO and the financial results portion of the call.

레이아웃 구조

Full-bleed divider: section title large, speaker name and title beneath.

주요 시각적 요소

  • •speaker name and role
  • •oversized section title
  • •black ground
페이지 4
key metrics

Strategy Highlights

콘텐츠

Four headline figures: 843,775 bitcoin held (~4% of all BTC ever to exist), 203,683 sats per share, $38B market cap, and $17B raised year to date.

레이아웃 구조

Four-up stat grid, each cell a large figure over a short label.

주요 시각적 요소

  • •oversized numerals
  • •four-quadrant grid
  • •footnote on as-of dates
페이지 5
data visualization

Growth in Bitcoin Treasury Reserve

콘텐츠

Column chart of quarterly bitcoin holdings from 38,000 to 843,775 BTC, with callouts for $55B BTC Reserve, $75K average purchase price and $64B total acquisition cost.

레이아웃 구조

Wide ascending bar chart across the page bottom with a four-stat callout strip on the right.

주요 시각적 요소

  • •ascending column series
  • •amber data labels
  • •stat callouts
페이지 6
comparison

Strategy is the Largest Institutional Holder of BTC

콘텐츠

Ranked comparison placing Strategy's 843,775 BTC ahead of IBIT, the United States, China, FBTC, GBTC, WBTC, Tether, cbBTC and BTCB.

레이아웃 구조

Descending bar ranking with category bands for Strategy, ETFs, countries and DeFi.

주요 시각적 요소

  • •ranked bars
  • •₿ prefixed labels
  • •custodian annotations
페이지 7
financial table

Balance Sheet — Q1 vs Q2 2026

콘텐츠

Two-column balance sheet comparing 3/31 and 6/30: digital assets $51.6B to $49.7B, long-term debt $8.2B to $6.7B, preferred equity $9.0B to $14.4B.

레이아웃 구조

Line-item table with two date columns and right-margin annotation callouts.

주요 시각적 요소

  • •two-period table
  • •numbered annotation markers
  • •right-side commentary
페이지 8
data visualization

$2.0 Billion Decline in Digital Assets Value in Q2 2026

콘텐츠

Waterfall bridging $51.6B at 3/31 to $49.7B at 6/30 through a -$6.9B price change, +$6.3B net purchases and a -$1.4B price change on those purchases.

레이아웃 구조

Five-bar waterfall with a bitcoin count and market price strip beneath.

주요 시각적 요소

  • •waterfall bars
  • •positive/negative color coding
  • •supporting data strip
페이지 9
data visualization

$5.1 Billion Increase in Digital Assets Value in QTD Q3 2026

콘텐츠

Mirror waterfall for quarter-to-date Q3: $49.7B to $54.8B via $135M of sale proceeds and a $5.2B fair-value gain as bitcoin moved from $58,714 to $64,900.

레이아웃 구조

Four-bar waterfall matching the previous page's grid exactly.

주요 시각적 요소

  • •waterfall bars
  • •price delta annotation
  • •paired layout with prior page
페이지 10
key metrics

Strategy's Balance Sheet is Robust

콘텐츠

Reserve of $58.5B against $36.3B net reserve, $15.4B preferred equity and $6.7B convertible debt, producing 5.4% net leverage and 1.51x amplification.

레이아웃 구조

Four stacked bars on the left, two ratio callouts on the right.

주요 시각적 요소

  • •stacked value bars
  • •ratio callouts
  • •definition footnote
페이지 11
scenario analysis

Extreme Downside Stress Test

콘텐츠

Side-by-side of the current balance sheet at a $65K bitcoin price (18.5x BTC Rating) against a 95% price decline to $4K, where the rating still holds at 1.0x.

레이아웃 구조

Two panels, each a paired bar of BTC Reserve against net debt, with a rating figure below.

주요 시각적 요소

  • •two-panel comparison
  • •BTC Rating callouts
  • •maturity note on convertibles
페이지 12
financial table

Q2 2026 Financial Results

콘텐츠

Five-quarter table of operating income, net income and EPS, showing the swing from $14.0B operating income in Q2 2025 to $(8.3)B in Q2 2026 and EPS of $(24.45)/sh.

레이아웃 구조

Three-row, five-column table with prior-year and prior-quarter columns labeled.

주요 시각적 요소

  • •negative figures in parentheses
  • •period column headers
  • •footnoted EPS definition
페이지 13
KPI dashboard

BTC KPIs 2025 vs. 2026

콘텐츠

Three paired comparisons: BTC Yield 4.5% YTD versus 22.8% FY25, BTC Gain ₿29,997 versus ₿101,873, and BTC $ Gain $1.9B versus $8.9B.

레이아웃 구조

Three side-by-side mini-charts across one row with a shared YoY sats-per-share callout.

주요 시각적 요소

  • •paired bars
  • •₿ glyph labels
  • •definition footnote
페이지 14
data visualization

BTC Yield — Sats Per Share by Year

콘텐츠

Annual progression of bitcoin per share from 56,598 sats in 2020 to 203,683 sats as of July 26, 2026.

레이아웃 구조

Seven-column ascending bar chart with year axis.

주요 시각적 요소

  • •ascending bars
  • •year labels
  • •past-performance disclaimer
페이지 15
data visualization

BTC Yield — Sats Per Share by Quarter

콘텐츠

Quarterly detail of the same metric: 194,986 at 12/31/2025, 201,170 at 3/31/2026, 210,824 at 6/30/2026.

레이아웃 구조

Three-bar chart at large scale, same styling as the annual view.

주요 시각적 요소

  • •three-bar series
  • •quarter-end dates
  • •KPI definition footnote
페이지 16
comparison table

Institutional Research Analysts Have Embraced Bitcoin

콘텐츠

Analyst table listing firm, bitcoin price target, MSTR price target, rating and as-of date for Barclays, Benchmark, Bernstein, B.Riley, BTIG, Canaccord, Cantor and others.

레이아웃 구조

Multi-column table sorted by firm, with paired price-target columns.

주요 시각적 요소

  • •dense tabular data
  • •uniform Buy ratings column
  • •as-of date column
페이지 17
section divider

Capital Markets Strategy & Programs — Phong Le

콘텐츠

Section divider introducing the President and CEO and the capital markets portion of the call.

레이아웃 구조

Full-bleed divider matching page 3.

주요 시각적 요소

  • •speaker name and role
  • •oversized section title
페이지 18
financial table

Strategy Continued to Deliver Value in Q2 2026

콘텐츠

Four-row quarter-over-quarter table: BTC holdings +11%, debt outstanding -18%, USD reserve +12%, bitcoin per share +5%.

레이아웃 구조

Table with two date columns and a percentage-change column.

주요 시각적 요소

  • •QoQ change column
  • •signed percentages
  • •₿ prefixed holdings
페이지 19
conceptual diagram

From One-Way Capital Issuance to Active Capital Management

콘텐츠

Conceptual map of capital pathways — selling MSTR to buy BTC or USD, selling BTC to buy debt or preferreds, and the reverse flows.

레이아웃 구조

Flow diagram with paired action tiles arranged around a central axis.

주요 시각적 요소

  • •action tiles
  • •directional flows
  • •illustrative-purposes disclaimer
페이지 20
data visualization

We Continue to be a Net Buyer of BTC and Net Issuer of STRC

콘텐츠

Two paired bars: ₿174,895 purchased against ₿3,620 sold year to date, and $7,520M of STRC issued against $25M repurchased.

레이아웃 구조

Two half-page panels, each a purchase bar against a much smaller sale bar.

주요 시각적 요소

  • •asymmetric paired bars
  • •net totals beneath each panel
  • •as-of 8-K note
페이지 21
data visualization

Robust Access to Capital Markets

콘텐츠

Three-year stacked view of capital raised by instrument — $17.0B YTD 2026, $22.6B FY2025, $25.3B FY2024 — split across common equity, preferred equity and convertible debt.

레이아웃 구조

Three stacked columns with percentage splits labeled inside each segment.

주요 시각적 요소

  • •stacked columns
  • •in-segment percentage labels
  • •instrument legend
페이지 22
data visualization

Quarterly Capital Raised by Instrument

콘텐츠

Seven-quarter stacked series from Q1 2025 to Q3 2026 QTD showing the mix shift toward preferred equity.

레이아웃 구조

Stacked column chart with per-segment dollar labels.

주요 시각적 요소

  • •seven stacked columns
  • •segment value labels
  • •consistent instrument colors
페이지 23
framework diagram

Objective of Doubling BPS in 7 Years Through Digital Credit

콘텐츠

Three-step value loop — sell digital credit, generate amplification, outperform bitcoin — flanked by three levers: lower cost of credit, higher digital credit sales, higher mNAV.

레이아웃 구조

Numbered three-step cycle on the left, lever list on the right.

주요 시각적 요소

  • •numbered steps
  • •lever callouts
  • •target annotation for 10-20% of BTC reserves
페이지 24
section divider

Digital Credit Capital Framework

콘텐츠

Section divider opening the capital framework segment.

레이아웃 구조

Full-bleed divider, title only.

주요 시각적 요소

  • •oversized title
  • •black ground
  • •copyright line
페이지 25
statement slide

Corporate Objective for STRC

콘텐츠

Single-statement page: the corporate objective is for STRC to trade at $99–$100 over time.

레이아웃 구조

Centered statement page with no supporting graphics.

주요 시각적 요소

  • •single large sentence
  • •generous whitespace
페이지 26
framework diagram

Digital Credit Capital Framework — 5 Pillars

콘텐츠

Five pillars: USD Reserve $3.75B, BTC Monetization, Digital Credit Repurchase $1.0B, MSTR Repurchase $1.0B, and a 12.00% STRC dividend reviewed monthly.

레이아웃 구조

Five-column pillar layout, each with a headline figure and a qualifying line.

주요 시각적 요소

  • •five equal columns
  • •headline figures
  • •remaining-authorization note
페이지 27
data visualization

We Have Built an All-Time-High USD Reserve

콘텐츠

Dual-axis chart tracking the USD reserve to $3.75B and its duration to 2.1 years, against a stated one-year minimum coverage.

레이아웃 구조

Area chart with a secondary duration line and date callouts along the series.

주요 시각적 요소

  • •dual-axis chart
  • •milestone date callouts
  • •coverage threshold note
페이지 28
policy statement

BTC Monetization Program

콘텐츠

Three stated purposes for selling bitcoin: fund the USD reserve up to $1.25B, fund dividend and interest payments of $1.76B annually, and fund repurchase programs capped at $2.00B.

레이아웃 구조

Headline statement above a numbered three-item list.

주요 시각적 요소

  • •numbered list
  • •dollar caps inline
  • •single-column layout
페이지 29
financial table

BTC Sales Detail

콘텐츠

Line-by-line record of two sales — ₿32 on July 5 to inoculate the market and ₿3,588 on May 31 to fund preferred dividends — with cost basis, sale price, proceeds, realized loss and potential tax asset.

레이아웃 구조

Seven-column transaction table with holdings context on the left.

주요 시각적 요소

  • •per-transaction rows
  • •realized loss in parentheses
  • •purpose column
페이지 30
data visualization

Bitcoin Holdings by Cost Basis

콘텐츠

Distribution of holdings across six price bands from $0–20K to $100K+, with $5.5B unrealized gain, $18.5B unrealized loss and $5.4B potential tax benefit at a $60K sale price.

레이아웃 구조

Six-column histogram with average price and cost basis beneath each band.

주요 시각적 요소

  • •price-band histogram
  • •per-band cost annotations
  • •three summary callouts
페이지 31
comparison table

Our BTC Sales Are a Rounding Error in BTC Liquidity

콘텐츠

Two-row table showing each sale as 0.001% and 0.104% of weekly bitcoin liquidity, with price change in the week of and week after each sale.

레이아웃 구조

Compact table with four measurement columns.

주요 시각적 요소

  • •percentage-of-liquidity column
  • •week-of and week-after columns
  • •liquidity definition footnote
페이지 32
data visualization

Our BTC Monetization Impact on Bitcoin's Market is Minimal

콘텐츠

Compares $26B of daily bitcoin liquidity against a $363M max weekly purchase, $56M LTM net purchase, $19M max weekly sale and $5M dividend obligations — all under 1.5% of average daily volume.

레이아웃 구조

Five descending bars with percentage-of-volume labels beneath.

주요 시각적 요소

  • •steeply descending bars
  • •percentage annotations
  • •numbered footnote markers
페이지 33
comparison

Repurchase Programs

콘텐츠

Side-by-side comparison of the $1B Digital Securities repurchase program and the $1B MSTR common repurchase program — market cap, authorization, trigger condition and rationale.

레이아웃 구조

Two-column comparison table with a shared row spine.

주요 시각적 요소

  • •two-column table
  • •numbered rationale lists
  • •market cap row
페이지 34
framework diagram

Our Actions to Return STRC to Par & Manage it at Par

콘텐츠

Two operating modes — Climb (trading below par) and Cruise (steady growth) — each with its own set of levers from adjusting the USD reserve to managing capital markets policy.

레이아웃 구조

Two-column playbook, each column a stacked list of levers under a mode heading.

주요 시각적 요소

  • •mode headings
  • •lever stacks
  • •target par annotation
페이지 35
framework diagram

STRC Rate is Adjusted by Observing Multiple Signals

콘텐츠

Five input signals — trading levels, market yields, BTC market, USD reserve coverage and capital structure — feeding the dividend rate decision, held at 12.00% until STRC returns to health.

레이아웃 구조

Five signal tiles in a row with the rate policy stated beneath.

주요 시각적 요소

  • •signal tiles
  • •sub-labels for each signal
  • •policy line
페이지 36
principles list

Our Capital Markets Principles

콘텐츠

Five numbered principles covering long-term MSTR value via BPS, growing STRC demand, reducing convertible debt, sizing the USD reserve, and adjusting amplification.

레이아웃 구조

Numbered five-item grid, two rows.

주요 시각적 요소

  • •large numerals
  • •short principle statements
  • •two-row grid
페이지 37
section divider

Digital Products & Business Model — Michael Saylor

콘텐츠

Section divider introducing the Founder and Executive Chairman.

레이아웃 구조

Full-bleed divider matching pages 3 and 17.

주요 시각적 요소

  • •speaker name and role
  • •oversized section title
페이지 38
section divider

Digital Capital

콘텐츠

Sub-section divider opening the digital capital narrative.

레이아웃 구조

Full-bleed divider, title only.

주요 시각적 요소

  • •oversized title
  • •black ground
페이지 39
product showcase

We Have Updated Bitcoin Metrics On Our Website

콘텐츠

Screenshot-led page pointing to the refreshed public bitcoin metrics dashboard.

레이아웃 구조

Headline over a full-width product screenshot.

주요 시각적 요소

  • •dashboard screenshot
  • •single headline
  • •minimal copy
페이지 40
data visualization

BTC Price vs. 200-Week Moving Average

콘텐츠

Decade-long price line against its 200-week moving average, with bitcoin at a 1% premium and 92% of history spent above the current premium.

레이아웃 구조

Full-width dual-line time series from 2016 to 2026 with a premium callout.

주요 시각적 요소

  • •two-line time series
  • •premium callout box
  • •CoinGlass source note
페이지 41
narrative slide

BTC Weakness Reflects Macro Headwinds

콘텐츠

Five named macro pressures — AI capital expansion, trade tensions, Gulf War disruption, restrictive Fed policy, delays in regulatory clarity — framed as potential future catalysts.

레이아웃 구조

Five stacked labels with a single interpretive line beneath.

주요 시각적 요소

  • •stacked headline labels
  • •interpretive subline
  • •no chart
페이지 42
data visualization

Sentiment Remains Near Cycle Lows

콘텐츠

Bitcoin price overlaid with the Fear and Greed Index from July 2025 to July 2026, with the index at 29 in Fear territory.

레이아웃 구조

Dual-axis chart, price line over an index area series.

주요 시각적 요소

  • •dual-axis overlay
  • •index value callout
  • •Alternative.me source note
페이지 43
data visualization

BTC Dominance Increased 20 Points from 2021 Low

콘텐츠

Bitcoin's share of total crypto market cap rising from 47% in November 2021 to 67% in 2026.

레이아웃 구조

Single ascending line chart with endpoint annotation.

주요 시각적 요소

  • •single line series
  • •endpoint value label
  • •methodology footnote
페이지 44
data visualization

Bitcoin Banking Adoption Index

콘텐츠

Adoption scores across the 25 leading global banks rising from 14% in December 2024 (spot ETFs) to 24% in December 2025 (stablecoins and digital credit) to 32% in July 2026 (tokenization).

레이아웃 구조

Three milestone columns, each with a percentage and an era label.

주요 시각적 요소

  • •three milestone columns
  • •era naming
  • •index methodology footnote
페이지 45
announcement

Bitcoin Security Consortium

콘텐츠

Introduces a consortium of industry leaders committed to funding and supporting long-term bitcoin protocol security.

레이아웃 구조

Statement page with a descriptive paragraph beneath the title.

주요 시각적 요소

  • •consortium name
  • •single paragraph
  • •copyright line
페이지 46
section divider

Digital Credit

콘텐츠

Sub-section divider opening the digital credit narrative.

레이아웃 구조

Full-bleed divider, title only.

주요 시각적 요소

  • •oversized title
  • •black ground
페이지 47
framework diagram

STRC is our Flagship Digital Credit Product

콘텐츠

Three stated focus areas for STRC: increasing liquidity, building an ecosystem of market participants, and decreasing volatility.

레이아웃 구조

Three-column focus tiles under a single headline.

주요 시각적 요소

  • •three focus tiles
  • •short labels
  • •headline framing line
페이지 48
data visualization

STRC Notional Value Nearly Doubled in Q2 2026

콘텐츠

Four-quarter growth of STRC notional value from $2.8B at 9/30/2025 to $10.5B at 6/30/2026.

레이아웃 구조

Four-column ascending bar chart with value labels.

주요 시각적 요소

  • •ascending bars
  • •quarter-end labels
  • •not-investment-advice footnote
페이지 49
comparison

STRC Tax-Equivalent Yield vs. Other Credit Instruments

콘텐츠

Ranks STRC's 21.6% tax-equivalent yield and 13.6% effective yield against private credit, bank preferreds, junk bonds, investment grade, MBS, T-bills, commercial paper, money markets and bank accounts.

레이아웃 구조

Eleven-column descending bar ranking with STRC occupying the first two positions.

주요 시각적 요소

  • •descending bar ranking
  • •dual STRC bars
  • •instrument labels
페이지 50
comparison table

STRC in Preferred ETFs

콘텐츠

Holdings tables showing STRC as the top position in the iShares Preferred and Income Securities ETF at 3.56% weight, ahead of Boeing, Wells Fargo and Alphabet preferreds.

레이아웃 구조

Two side-by-side ETF holdings tables with company, ticker, market value and weight columns.

주요 시각적 요소

  • •two holdings tables
  • •weight percentage column
  • •ETF name headers
페이지 51
conceptual diagram

Digital Credit is Designed for Every Investor Class

콘텐츠

Maps STRC to five investor classes: institutional credit, retail, corporate treasuries, digital money and crypto native, and hybrid and equity investors.

레이아웃 구조

Five audience tiles arranged around a central STRC label.

주요 시각적 요소

  • •radial arrangement
  • •central product label
  • •five audience tiles
페이지 52
data visualization

STRC Ownership Analysis

콘텐츠

Broadridge data showing notional value outstanding growing from $5.0B to $10.5B, with the retail/institutional split moving from 29/71 to 22/78 and average account size rising for both.

레이아웃 구조

Two paired bar charts side by side, each with a percentage split bar beneath.

주요 시각적 요소

  • •paired period bars
  • •percentage split strip
  • •growth annotations
페이지 53
data visualization

STRC Took 70 Trading Days to Reach Par After IPO

콘텐츠

Overlays the current recovery path against the post-IPO recovery, both tracking toward the $100 par objective.

레이아웃 구조

Dual-line chart indexed on trading days with milestone date annotations.

주요 시각적 요소

  • •two indexed recovery lines
  • •par reference line
  • •milestone date labels
페이지 54
data visualization

Strategy Has the Means to Restore STRC to Par

콘텐츠

Sets $10.5B of STRC notional and $9.2B market cap against a $1.2B dislocation, a $975M remaining repurchase authorization and a $58.5B reserve — the dislocation being 2% of the BTC reserve.

레이아웃 구조

Five descending value bars with the repurchase context stated beneath.

주요 시각적 요소

  • •descending value bars
  • •percentage-of-reserve callout
  • •program disclosure note
페이지 55
product showcase

Strategy's Credit Tab Shows the BTC Floor of Each Instrument

콘텐츠

Product page introducing the public credit tab and defining BTC Floor ARR as the lowest constant bitcoin return maintaining 1.0x coverage of net debt and preferreds.

레이아웃 구조

Headline over a product screenshot with the definition as a footnote block.

주요 시각적 요소

  • •credit tab screenshot
  • •definition footnote
  • •single headline
페이지 56
financial table

Capital Structure Detail (1 of 2)

콘텐츠

Instrument-by-instrument table of convertible notes from 2028 through 2032 with notional, cumulative notional, duration, BTC Rating, BTC Risk, BTC Credit, market credit spread and spread premium.

레이아웃 구조

Eight-column table grouped by instrument type.

주요 시각적 요소

  • •eight-column dense table
  • •basis-point columns
  • •instrument grouping rows
페이지 57
financial table

Capital Structure Detail (2 of 2)

콘텐츠

Continuation of the capital structure table extending through the preferred instruments.

레이아웃 구조

Same eight-column table grid continued.

주요 시각적 요소

  • •continued table grid
  • •cumulative notional column
  • •footnoted metric definitions
페이지 58
key metrics

Strategy Issues Digital Credit: STRC

콘텐츠

STRC instrument summary — 13.6% effective yield, $58.5B of reserves at a 3.7x BTC Rating, -11.5% BTC Floor ARR and $251M average 30-day trading volume.

레이아웃 구조

Four-stat instrument card with a disclosure block beneath.

주요 시각적 요소

  • •four-stat card
  • •instrument name header
  • •rating disclaimer
페이지 59
section divider

Digital Equity

콘텐츠

Sub-section divider opening the equity narrative.

레이아웃 구조

Full-bleed divider, title only.

주요 시각적 요소

  • •oversized title
  • •black ground
페이지 60
scenario analysis

Three Regimes of Equity and Credit Performance

콘텐츠

Three stacked scenarios keyed to a -11.8% Floor ARR: both equity and credit thrive; equity may underperform bitcoin while dividends stay covered; equity underperforms while credit may perform.

레이아웃 구조

Three stacked regime bands, each with a heading and an explanatory line.

주요 시각적 요소

  • •three regime bands
  • •threshold callout
  • •explanatory sublines
페이지 61
key metrics

Markets Are Pricing in Extreme Fear

콘텐츠

Three investor lenses: bitcoin at a 0.6% premium to its 200-week moving average, digital credit yielding an 8.7% premium, and MSTR at a 5.5% premium to Net BPS.

레이아웃 구조

Three-column investor tiles, each with a premium figure.

주요 시각적 요소

  • •three investor tiles
  • •premium percentages
  • •calculation footnote
페이지 62
data visualization

MSTR Price Implies Near Zero Value for our Credit Business

콘텐츠

Bridges $58.5B of reserves less $36.3B of debt and preferreds to $2.0B of net reserves premium against a $38.3B fully diluted market cap, implying the credit business is valued at $2.0B.

레이아웃 구조

Five-bar waterfall with the implied valuation called out.

주요 시각적 요소

  • •waterfall bars
  • •implied value callout
  • •illustrative-purposes disclaimer
페이지 63
data visualization

MSTR is Built to Outperform Bitcoin over Long Periods

콘텐츠

Share of rolling windows in which MSTR outperformed bitcoin, rising from 47% at one month to 100% at four years, with window counts shown.

레이아웃 구조

Seven ascending columns by holding period with a window-count row beneath.

주요 시각적 요소

  • •ascending columns
  • •window count row
  • •Bitcoin Standard Era note
페이지 64
comparison

MSTR Common Equity is Amplified Bitcoin

콘텐츠

Annualized performance since August 10, 2020: MSTR 42%, bitcoin 32%, Magnificent 7 23%, S&P 500 14%, gold 12%, real estate 8%, money 3%, bonds -4%, with total performance figures beneath.

레이아웃 구조

Eight descending bars with a secondary total-performance row.

주요 시각적 요소

  • •descending asset bars
  • •dual metric rows
  • •FactSet source note
페이지 65
framework diagram

The Strategy Digital Credit Franchise is Built on Four Pillars

콘텐츠

Four pillars: capital ($55B BTC, $3.75B USD, WKSI status), technology (35+ years of leadership), brand, and network.

레이아웃 구조

Four-row pillar list, each with a label and a supporting line.

주요 시각적 요소

  • •four pillar rows
  • •supporting detail lines
  • •MSTR anchor label
페이지 66
framework diagram

Strategy's Ambition is to be the World's Largest Company

콘텐츠

Three-part ambition — own the most capital (BTC), issue the strongest credit (STRC), create the best equity (MSTR) — with targets of 10-20% of reserves sold as digital credit annually, doubling BPS in seven years and 30% BTC ARR.

레이아웃 구조

Three-column ambition tiles with target annotations beneath each.

주요 시각적 요소

  • •three product tiles
  • •ticker labels
  • •target annotations
페이지 67
principles list

Our BTC Principles

콘텐츠

Nine numbered principles from buying and holding bitcoin indefinitely through issuing innovative fixed income securities and promoting global adoption.

레이아웃 구조

Nine numbered items in a multi-column grid.

주요 시각적 요소

  • •large numerals
  • •short principle statements
  • •grid arrangement
페이지 68
section divider

Q&A

콘텐츠

Q&A divider naming the four participants: Michael Saylor, Phong Le, Andrew Kang and CJ (Chaitanya Jain).

레이아웃 구조

Full-bleed divider with the participant list beneath the title.

주요 시각적 요소

  • •participant names
  • •oversized title
페이지 69
closing slide

Thank You

콘텐츠

Closing slide.

레이아웃 구조

Full-bleed closing page, title only.

주요 시각적 요소

  • •oversized title
  • •copyright line
페이지 70
section divider

Appendix

콘텐츠

Appendix divider.

레이아웃 구조

Full-bleed divider, title only.

주요 시각적 요소

  • •oversized title
  • •black ground
페이지 71
data visualization

Software Highlights Q2 2026

콘텐츠

Subscription services revenue growing from $40.8M to $62.9M across five quarters (+54% YoY), within $122.4M total revenue split 51% subscription services, 33% support, 13% other services, 3% product licenses.

레이아웃 구조

Bar chart on the left, revenue mix donut on the right.

주요 시각적 요소

  • •five-quarter bar series
  • •revenue mix donut
  • •growth percentage callouts
페이지 72
policy statement

Return of Capital (ROC) Dividend Guidance

콘텐츠

Explains why Strategy expects US return-of-capital treatment for ten years or more, producing tax-deferred dividends on the basis of negative tax earnings and profits.

레이아웃 구조

Bulleted explanation block under a two-line heading.

주요 시각적 요소

  • •bulleted list
  • •tax treatment footnote
  • •no chart
페이지 73
financial table

Basic, Assumed Diluted, and Fully Diluted Shares Outstanding

콘텐츠

Full share count reconciliation across nine dates from 12/31/2020 to 7/26/2026, walking Class A and Class B shares through every convertible tranche, STRK converts, options and unvested RSU/PSUs to 414,259 ADSO and 388,648 FDSO.

레이아웃 구조

Dense reconciliation table, ten columns by roughly sixteen rows, with a four-item footnote block.

주요 시각적 요소

  • •ten-column table
  • •amber FDSO column
  • •conversion price row labels
페이지 74
definitions

Important Information about KPIs used in this Presentation

콘텐츠

Defines Bitcoin Per Share in Sats, Assumed Diluted Shares Outstanding, Basic Shares Outstanding, Satoshi, BTC Yield, BTC Gain and BTC $ Gain.

레이아웃 구조

Nested bullet hierarchy across a full text page.

주요 시각적 요소

  • •three-level bullet nesting
  • •bold term leads
  • •full-page text
페이지 75
definitions

Important Information about KPIs (Cont'd)

콘텐츠

Explains why the KPIs are used, how measurement periods nest inside reference periods, a worked BPS example, and the limitations management accounts for.

레이아웃 구조

Continuous prose with bulleted limitation list.

주요 시각적 요소

  • •worked numerical example
  • •bulleted limitations
  • •dense body text
페이지 76
definitions

Important Information about KPIs (Cont'd)

콘텐츠

States what the KPIs are not — not performance, valuation or liquidity measures — and explains the ASU 2023-08 fair value accounting that can decouple reported results from the KPIs.

레이아웃 구조

Bulleted disclaimers followed by prose paragraphs.

주요 시각적 요소

  • •bulleted negative definitions
  • •accounting standard citation
  • •dense body text
페이지 77
definitions

Important Information about KPIs (Cont'd)

콘텐츠

Covers the effect of capital source on the KPIs, what happens if convertibles mature unconverted, perpetual preferred dividend obligations, and that past performance is not indicative of future results.

레이아웃 구조

Continuous prose paragraphs, no graphics.

주요 시각적 요소

  • •full-page prose
  • •paragraph-level structure
페이지 78
definitions

Change in Method of Calculating KPIs for Interim Periods

콘텐츠

Documents the January 1, 2026 methodology change for BTC Yield, BTC Gain and BTC $ Gain — the nature of the change, the reason, the effect on previously reported figures, and how to read the new numbers.

레이아웃 구조

Italicized sub-headings introducing each prose block.

주요 시각적 요소

  • •italic sub-headings
  • •effective date callout
  • •four-part structure
페이지 79
definitions

Important Information about mNAV, Net BTC, Net BPS, and BPS ($)

콘텐츠

Defines mNAV as market price per share divided by Net Bitcoin Per Share in USD, then defines Net BTC, Net BTC ($) and Fully Diluted Shares Outstanding.

레이아웃 구조

Nested bullets with a three-level deduction list for Net BTC.

주요 시각적 요소

  • •three-level nesting
  • •bold term leads
  • •prior-to-July-23 comparability note
페이지 80
definitions

Important Information about mNAV, Net BTC and Net BPS (Cont'd)

콘텐츠

Explains accretion and dilution when mNAV is above or below one, what Net BPS measures relative to gross BPS, and how BPS ($) restates the metric in dollars.

레이아웃 구조

Continuous prose paragraphs.

주요 시각적 요소

  • •full-page prose
  • •cross-reference to the KPI section
페이지 81
definitions

Important Information about mNAV, Net BTC and Net BPS (Cont'd)

콘텐츠

Lists the assumptions behind Net BPS — notional rather than liquidation amounts, in-the-money determination by market price, FX conversion timing, funding order — and states what the metrics are not.

레이아웃 구조

Two bulleted blocks separated by prose.

주요 시각적 요소

  • •bulleted assumption list
  • •bulleted negative definitions
  • •sophisticated-investor caveat
페이지 82
definitions

Important Information about Amplification

콘텐츠

Defines Amplification as BTC Reserve divided by Net Reserve, explains why it is generally above one and how bitcoin price moves it, then defines BTC Reserve, Net Reserve and USD Reserve.

레이아웃 구조

Definition bullets interleaved with explanatory prose.

주요 시각적 요소

  • •bold term leads
  • •nested deduction bullets
  • •comparability date note
페이지 83
definitions

Important Information about other Terms — BTC Valuation and Tax

콘텐츠

Defines BTC $ Income, BTC $ Value, BTC $ Equity, BTC Torque and BTC Multiple, then Tax-Equivalent Yield with its four stated assumptions including a 37% marginal rate.

레이아웃 구조

Italic category headings above bold-term definition lines.

주요 시각적 요소

  • •italic category headings
  • •bold term leads
  • •assumption enumeration
페이지 84
definitions

Important Information about other Terms — BTC & MSTR Credit

콘텐츠

Defines BTC Rating, BTC Risk, MSTR Risk, BTC Credit, MSTR Credit, Duration, Macaulay Duration, MSTR Duration, Stochastic Duration, Effective Yield, Risk-Free Rate, BSE Annualized Return, historical volatility and Sharpe measures.

레이아웃 구조

Fourteen consecutive bold-term definition lines.

주요 시각적 요소

  • •bold term leads
  • •italic category heading
  • •tightest line spacing in the deck
페이지 85
definitions

Important Information about other Terms — BTC Forecast, Treasury and Other

콘텐츠

Defines BTC ARR, BTC Volatility, BTC Price, BTC Capital, BTC Spread, BTC Reserve, BTC Factor, ADSO Market Cap, Equity Component %, BTC Breakeven ARR, BTC Floor ARR and BTC Hurdle ARR.

레이아웃 구조

Three italic category groups, each with bold-term definition lines.

주요 시각적 요소

  • •three category groups
  • •bold term leads
  • •extended BTC Reserve caveat
페이지 86
legal disclaimer

Additional Information

콘텐츠

Final legal page stating that Strategy is not a registered money market fund, not an ETP or ETF, and that the material is informational only and not investment, tax, legal or accounting advice.

레이아웃 구조

Three separated prose blocks with generous leading.

주요 시각적 요소

  • •three disclaimer blocks
  • •wide line spacing
  • •closing copyright

자주 묻는 질문

이 슬라이드 및 기본 프레젠테이션 콘텐츠에 대한 일반적인 질문.

What exactly is in this 86-page deck?

It is Strategy's (formerly MicroStrategy) Q2 2026 earnings presentation from July 30, 2026. Pages 1–16 are financial results presented by the CFO, 17–36 are capital markets strategy from the CEO, 37–67 are the digital products and business model narrative from the founder, 68–70 close the call, and 71–86 are an appendix of software results plus fourteen pages of KPI definitions and legal qualifications.

Is this a good template if my company is not a bitcoin treasury company?

Yes — the reusable parts are structural, not thematic. The waterfall bridges on pages 8, 9 and 62, the five-quarter results table on page 12, the capital-raised stacked columns on pages 21 and 22, and the definition appendix pattern all transfer directly to any earnings deck. Strip the bitcoin specifics and you still have a complete quarterly reporting skeleton.

How does the deck handle a loss-making quarter?

Directly. Page 12 states operating income of $(8.3)B, net income of $(8.6)B and EPS of $(24.45)/sh in a plain five-quarter table with no softening. The explanation comes before and after it — page 8 bridges the $2.0B decline in asset value, page 9 shows the $5.1B recovery quarter-to-date. That ordering is worth copying: put the number where people look for it, then spend pages explaining it.

Why does the deck need fourteen pages of definitions at the end?

Because the body relies on metrics that do not exist in standard accounting — Bitcoin Per Share in Sats, BTC Yield, Amplification, BTC Rating, BTC Floor ARR, mNAV. Pages 74–85 define each one, state what it is not, and disclose a methodology change effective January 1, 2026. If your deck coins its own metrics, this is the pattern that keeps it defensible.

What is the design style and does it work at this length?

A pure black ground with white Helvetica-style headings, amber reserved almost exclusively for bitcoin figures, and section dividers that run full-bleed with the speaker's name. It holds up across 86 pages because the chart grammar stays consistent — the same waterfall grid, the same descending bar ranking, the same four-up stat block reused rather than reinvented.

Which pages are the strongest to borrow from?

Page 8 and 9 for the paired waterfall; page 11 for the stress-test panel that runs a 95% price decline in public; page 49 for the yield comparison ranking; page 64 for the multi-asset performance bar chart; and page 73 for a share-count reconciliation table that manages ten columns without becoming unreadable.

Can I download both the PDF and an editable PowerPoint?

Yes. The original PDF is the source of every page image shown here, and a converted PPTX is attached so you can open the layouts, lift a chart grid, or rebuild a page in your own brand colors.

Where can I verify the figures in this deck?

Strategy's investor relations site hosts the original presentation and the accompanying 8-K and 10-Q filings, and the SEC's EDGAR database carries the same filings. Both are linked in the sources below. Several figures in the deck are stated as of the 8-K filed July 27, 2026, which is the right document to check them against.

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